Home Strategy Business California Bill Would Make Kids Sections In Large Stores Gender Neutral

California Bill Would Make Kids Sections In Large Stores Gender Neutral

A pioneering bill has been introduced in California that, if passed, would make kids’ sections in department store gender neutral. 

“Let kids be kids,” tweeted State Assembly member Evan Low, who chairs the California Legislative LGBT Caucus. He’s co-sponsoring Assembly Bill 2826 with colleague Cristina Garcia, who chairs the California Legislative Women’s Caucus.

“Rather than having a separate boy’s or girl’s section, let’s just have a kid’s section,” Low KPIX-TV in the San Francisco Bay Area. “And that’s what the conversation is about.” (Check out the video above.)

If the bill passes, clothing, toys and childcare items would be in a gender neutral sections of large stores beginning Jan. 1, 2024.

The bill would require retailers with 500 or more employees “to maintain undivided areas of its sales floor where the majority of those items being offered are displayed, regardless of whether an item has traditionally been marketed for either girls or for boys,” according to the Legislative Counsel’s digest of the bill.

The measure would also prohibit signs that indicate whether a particular product is for boys or girls.

Online retailers with a physical presence in California would also be required to label their toy and child care sections in a unisex or gender neutral way.

Stores that violate the policy would face fines up to $1,000.

Low said he was inspired in part by Target’s decision to eliminate gendered kids sections.

He’d like to think of the bill as a “watershed” move, but in reality, the industry is already doing it, and “we’re just trying to play catch up,” he told the Sacramento Bee.

Another source of inspiration was from the 9-year-daughter of one of his staff members who couldn’t understand why she had to go to the “boys’” section to find science-related toys.

Source link

Must Read

A Thousand Coal Miners Are Still On Strike After 4 Months

Michael Argo has spent 13 years working underground at a coal mine in Brookwood, Alabama, just outside Tuscaloosa. It’s the same mine his...

Worker Pay Rises As Employers Fight To Fill Open Jobs

WASHINGTON (AP) — Wages and salaries rose at a healthy pace in the three months ended in June as employers competed to find...

Global Law and Business Podcast – Chris Campbell (Tales of the Tribunal Podcast)

Listen HERE or stream on Spotify, Apple Podcasts, Amazon Music, Stitcher, or Soundcloud! At Harris Bricken, we keep close tabs on what is happening around the world, and we know that...

Proving What a China Copyright Registration Covers

Registering your copyrights in China is an essential part of any IP protection plan. But...

Google Says Its 140,000 Employees Must Be Vaccinated To Return To The Office

In one of the biggest announcements of its kind, Google told its 140,000-plus employees Wednesday that they must be vaccinated against COVID-19 to...